Why More Cafés Are Adding Matcha Latte to Their Menu

More and more cafés are introducing matcha lattes—and the reason is simple:
they sell well, offer high margins, and create differentiation.
Matcha has a relatively low cost per cup while allowing for strong pricing, making it a highly profitable menu item.
It also attracts a different customer segment from coffee, helping expand overall sales.

The key is choosing a matcha that retains its flavor even when mixed with milk.
This is where quality directly impacts revenue.
At shizuokamatcha.com, we carefully select matcha that maintains a strong presence even in lattes.
👉 Looking for matcha that actually sells? Contact us today.